Courtesy of Jeff Booth. Cartoon for The Daily. March 2, 2010, referred to the preliminary USA-Canada hockey game at the Vancouver Olympics.
As Spanish—and I even would say European—student who lives in the US since October 2009, among the things that surprised me the most were several related to the TV: the network system and the relation between the big names—CBS, ABC and NBC—and local stations, the time zones, the fact that everybody seems to watch cable even if they can get the signal from the main networks for free, no strong public broadcaster, almost no pay-TV, the huge amount of channels that I’ll never want to watch…
Then I decided to focus my research for the Evolution and Trends in Digital Media Technologies class in sports TV broadcasting. I compared how legislation and market have framed that kind of broadcasting in both Western Europe and the United States, what is the situation nowadays and what can happen in the future.
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